What people think that leaflet distribution in Hove achieves and what leaflet distribution in Hove actually achieves are two very different things. In this blog post we would like to show you just how well our leaflet distributors in Hove can work for your business and the REAL reality of what your business can gain through leaflet drops in Hove.
The People’s Perception: Door drops don’t have any impact on the effectiveness on a marketing campaign
The Real Reality: 88% of businesses that have done leaflet distribution found that awareness of a company’s product or service was boosted.
The People’s Perception: The response rates to door drops are lower than the response rates of direct mail material.
The Real Reality: The response rates to leaflet distribution actually compare to direct meal very well, delivering an estimated 18% response rate while direct mail achieves a 16% response rate. In fact, leaflet distribution response rates are actually improving with 30% of businesses reporting a increase in response rates over the last 12 months.
The People’s Perception: Leaflet Distribution and Door Drop Marketing doesn’t work
The Real Reality: While this may be something that your business believes, 42% of businesses would disagree with you as they feel that leaflet distribution plays a very important part in the company’s overall media mix for their business.
The People’s Perception: TV, Press and Direct Mail work better than leaflet distribution and leaflet drops in Hove.
The Real Reality: Unaddressed door drops offer a higher level of return on investment (ROI) than online, press, TV and radio. 34% of businesses state that leaflet distribution is a very effective medium for their marketing to consumers.
If you would like to find out more about what leaflet distribution in Hove can do for your business then please contact us directly; we have many more stats like this along with case studies and happy customers that we can tell you about.